Course Archives

  • Go-To-Market

    by Stephan Masyuta-Hesslich 12 Lessons in

    2 learners taking this course

    Congratulations, you and your company have decided for a great software product. We will now assist you with preparing everything you need to launch and market it successfully.

  • The Right Pricing

    by Stephan Masyuta-Hesslich 4 Lessons in ,

    0 learners taking this course

    Pricing is not only a very important, but also a very sensitive issue and it is rarely done right. Pricing of your products and services has tremendous impact on your revenue and even more so on your margin. This course will provide some fundamental insights into popular price issues and will explain tools and methods […]

  • Effective Branding

    by Stephan Masyuta-Hesslich 4 Lessons in

    1 learner taking this course

    This course will teach what branding actually means and how do it right so your organization can benefit.

  • Forecasting

    by Stephan Masyuta-Hesslich 4 Lessons in

    1 learner taking this course

    This course will explain with standard forecasting as it it done in most companies and will teach some methodologies in order to ensure robust, reliable and consistent sales forecasting within your sales team.

  • Effective Channel Management

    by Stephan Masyuta-Hesslich 2 Lessons in

    1 learner taking this course

    This course explains how to acquire sales channels and how to enable and manage them so they become an effective sales leverage for your organization and significantly increase your revenue.

  • Lead Generation

    by Stephan Masyuta-Hesslich 3 Lessons in

    3 learners taking this course

    This course explains how why it is imperative to pro-actively generate new leads instead of waiting to be approached by prospects. It shows effective ways how to do that and why you in Sales cannot solely rely on marketing campaigns to bring you new leads.